Join us for one of the first web seminars sponsored by CEN: Low-to-No-Cost Marketing Using Social Media and Good, Old Common Sense, featuring Colleen Wainwright '83, Principal, Communicatrix.
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Can you really turn garden-variety online acquaintances into a supportive network who will help you spread a message or build a career? Is there a point to blogging? Do sites like Facebook and Twitter offer the opportunity to extend your brand or are they just a colossal time-suck? Learn the ins and outs of social media, where it intersects with old-skool marketing, and how you can use them in tandem to strengthen your own personal brand.
Colleen Wainwright is a designer/speaker/consultant who started calling herself "the communicatrix" when she hit three hyphens. After writing television commercials for 10 years and acting in them for another 10, she now uses her marketing powers for good, not evil, by showing people how get their messages out to the world with minimal hassle, maximum focus and occasionally, actual joy.
Marketing Makeover Opportunity: Colleen will select two attendees who are registered by January 16th to be offered a Marketing Makeover; from Colleen "I would like to use the online presence and current marketing materials of one or two participants to illustrate some of the principles we're discussing. I promise to be nice, and whoever winds up playing guinea pig should get a little added value from the workshop." If you are interested, just make sure to register for the event by January 16th, if you are chosen, Colleen will contact you. To be considered, include the URLs to your online presence outlets in your Open Mike Comment when registering.
Monday, February 2, 2009
12:30PM - 1:30PM PST
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. Starting on January 29, 2009, CEN will be producing a series of web seminars focused on current topics that will provide attendees with the tools they need to grow their business. The web seminars will continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. We will hold a virtual Open Mike session immediately following the program so that alumni can deliver a 30-second elevator pitch to the entire group either via the online chat function or live. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees will be able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click Here
