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CEN Web Seminars Presents: Uncensored VC Confessions — a candid online discussion led by Zach Shulman, Senior Lecturer of Entrepreneurship at the Johnson School at Cornell University, and also a managing partner at Cayuga Venture Fund based in Ithaca.
Panelists include:
Ben Black ’91, JD ’97, General Partner and Co-Founder, New Cycle Capital
Scott Killips, MBA ’75, Partner, Preserve Capital Group
Join us for this interactive web seminar to get first-hand viewpoints and advice from venture capitalists on topics relevant to entrepreneurs and startups, including executive/VC/employee relations, institutional dollars, corporate governance, service providers, and business sense. The delivery will come in the form of “one liners,” a format designed to elicit great discussion and rapid-fire commentary, with plenty of room for attendee participation and questions. Venture capitalists, entrepreneurs, startup employees, and service providers are sure to find this web seminar worthwhile and entertaining.
Wednesday, February 10, 2010
12:30PM - 1:30PM (Eastern)
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
CEN Web Seminars: Green Consumption: Has Demand for Green Products Reached a Tipping Point? featuring Jim Jubelirer MBA ‘86
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Attendees: Click Here
CEN Web Seminars: Do You Know Your Talents and How to Play to Them?, featuring the Director of the Roy H. Park Leadership Fellows Program at the Johnson School Clint Sidle.
One of the key strategies to long term professional effectiveness and job satisfaction is to craft the work that you do to your talents until you find work that you love. Taken from his recent book, This Hungry Spirit: Your Need for Basic Goodness, Clint Sidle shows if you play to your strengths and serve your deeper aspirations you will not only increase your chances of success but also find work that you love. As Confucius said, “Find work that you love and you will never work another day in your life.”
During this web seminar, Clint will show you how to:
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
The 5 Mentors You Need to Succeed - And How to Find Them, Featuring Jodi R. R. Smith MILR '95, President, Mannersmith Etiquette Consulting
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
CEN Web Seminars: Developing Future Leaders: What School Hasn’t Taught Us, featuring Christine Duvivier MBA ‘82
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Leading-edge companies all over the world are facing a talent crisis. The expected shortage of highly-skilled individuals and leaders is a major concern for businesses as they fear its effect on the bottom line.
How do we solve this talent problem? Often companies search for the top students at elite schools, but speaker Christine Duvivier argues that these companies need to broaden their reach to achieve their goals. Christine has conducted ground-breaking research on teens in the bottom 80% of their classes and has shown that their gifts make them suited for critical roles in our future economy.
During this web seminar, Christine will use specific case examples from current and future leaders to show how gifts found in the bottom of the class enable these individuals to successfully contribute to society.
During this web seminar Christine will:
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
CEN Web Seminars: Online Presentations for Entrepreneurs with Big Ideas, featuring Janet Salmons '83, PhD.
Need to get the word out about your ideas with people across the country or globe—but don’ t have time or money for travel? Use live online presentations—or record presentations to post online—to give your audience a rich understanding of your innovative thinking. See how low cost equipment—a headset and a webcam-- can be used to create engaging presentations that maximize the interactive potential of online meeting spaces—whether you are speaking to 20 people or 200. Learn how to record your presentations to share with additional audiences.
Janet Salmons '83, PhD uses web meeting tools in her Vision2Lead, Inc. consulting work and teaching in the Capella University doctoral program on Organization and Management. Dr. Salmons is the author of the forthcoming Online Interviews in Real Time, A Taxonomy of Online Collaboration: Theory and Applications in E-Learning, and co-edited A Handbook of Research on Electronic Collaboration and Organizational Synergy. Previously, she used interactive drama for live scenario-based training as the Director of Cornell Theatre Outreach.
Wednesday, October 14, 2009
12:30PM - 1:30PM (Eastern)
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
CEN Web Seminars: The Top 2%: How to be Great on the Job and Make It to the Top, featuring Jodi Glickman Brown MBA ‘02
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What distinguishes a superstar from an average Joe on the job, especially in these tough times? Join Jodi Glickman Brown MBA ’02, founder and president of Great on the Job to find out what top employees have in common and how you can share their success.
Whether you are starting a new job or trying to hang on to the one that you’ve got– you’ll learn Jodi’s proven strategies to stand out from your peers and make it to the top of your organization. Jodi will provide you with real-life scenarios and solutions that you can implement ASAP to become the indispensable employee that this recessionary environment requires. It’s “plug ‘n play” for the workplace and you don’t want to miss it!
During this highly interactive and engaging web seminar, you will learn how to:
Jodi Glickman Brown MBA ’02 is a former Vice President, Investment Banking at Goldman, Sachs & Co who started her career in the Peace Corps and has found success everywhere in between. Her proven strategies for navigating the workplace receive rave reviews from clients such as Harvard Business School, Wharton, Barclays Capital, Merrill Lynch, 85 Broads and the Forte Foundation. Jodi’s book, “The Top 2%: How to be Great on the Job and Make it to the Top” is being published by St. Martin’s Press in the spring of 2011.
Thursday, October 1, 2009
12:30PM - 1:30PM (Eastern)
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
CEN Web Seminars: Hold Your Meetings Online 101 (You can do better than a conference call, really!), featuring Janet Salmons '83, PhD.
Need to meet with people across the country or globe—but don’t have time or money for travel? Bored with conference calls? Engage participants by holding lively meetings online! See how multi-media web meeting tools can be used for interactive meetings that propel your projects forward. Brainstorm, share work in progress, review alternate strategies and make decisions with your team or customers. With low cost equipment—a headset and a webcam—Dr. Salmons will show how to use shared whiteboard, document and media sharing, polling and other tools for collaborative writing, design and project coordination processes. (Learn to use these tools to give interactive presentations in the second CEN Web Seminar, October 14, Online Presentations for Entrepreneurs with Big Ideas.)
Janet Salmons '83, PhD uses web meeting tools in her Vision2Lead, Inc. consulting work and teaching in the Capella University doctoral program on Organization and Management. Dr. Salmons is the author of the forthcoming Online Interviews in Real Time, A Taxonomy of Online Collaboration: Theory and Applications in E-Learning, and co-edited A Handbook of Research on Electronic Collaboration and Organizational Synergy. Previously, she used interactive drama for live scenario-based training as the Director of Cornell Theatre Outreach.
Wednesday, September 16, 2009
12:30PM - 1:30PM (Eastern)
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
CEN Web Seminars:The Insider's Secrets for Writing, Publishing and Selling Your Book, featuring Bill Quain Ph.D, '74.
The publishing world is crazy right now. But, that is when opportunity strikes. During this web seminar, Bill Quain Ph.D will show you how to write, publish and sell your book - and tell your story to the world. While traditional publishing houses turn down thousands of manuscripts each year, a growing number of authors are turning to self-publishing, or to independent publishing companies, to get their books on the market quickly.
Author and Publisher Bill Quain, Ph.D, will get you started with this one-hour web seminar. He will then put free copies of his Workbook/Audio program, "The Anatomy of a Self-Published Book" online for each participant ($195 value). Bill is the author of 17 books, with 2.3 million copies sold, in 20 languages. He is also the owner of Wales Publishing Company, an independent publisher in Philadelphia. Due to his incredible sales volume, and his numerous, worldwide contracts, Bill was inducted into the Independent Book Publishers Hall of Fame, and the Self-Publishing Hall of Fame.
Tuesday, July 28, 2009
12:30PM - 1:30PM EDT
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
CEN Web Seminars: Throw Away Your Resume (And other tidbits you need to know about Recessionary Networking), featuring Jodi R. R. Smith MILR '95, President, Mannersmith Etiquette Consulting.
With over seven million jobs lost since the recession began, many Cornellians find themselves looking for a new job or worrying about the next round of layoffs.
Thursday, July 23, 2009
12:30PM - 1:30PM EDT
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
CEN Web Seminars Presents: Twitter for Business 101, featuring Twitter and microsharing guru, Laura Fitton '94, Principal, Pistachio Consulting and Founder of www.oneforty.com
Are you skeptical of the power of Twitter? Have you just mastered Facebook and don't understand what more Twitter can offer?
As the co-author of Twitter for Dummies (coming out in July), Laura “@Pistachio” Fitton is the go to person for understanding why Twitter can be a powerful tool for you and your business. With over 30K followers on Twitter, Laura Fitton has helped thousands of people understand why Twitter is so effective, including former Apple Fellow Guy Kawasaki. Twitter has become a phenomenon, helping people network, distribute news and launch new businesses all over the world. During this web seminar, find out how Twitter is a game changer and why you and your business can't afford to be left behind.
Laura Fitton has shown clients, such as Johnson & Johnson and Ford Motor Corporation, how microsharing can improve the efficiency of their business - now it is your turn. Join us for this web seminar and learn:
In the spirit of Twitter, when posting your Open Mike comment, use 140 characters or less!
Wednesday, July 15, 2009
1:00 - 2:00 PM EDT
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. CEN is producing a series of web seminars focused on current topics that provide attendees with the tools they need to grow their business. The web seminars continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees are able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
CEN Web Seminars presents the first web seminar for our Cornellians in Asia; Recession Startups in Asia – Advice for Entrepreneurs Launching an Asian-centric Startup in a Recession - featuring John Nesheim, MBA '67, of The Nesheim Group and CU Johnson School Faculty.
downloads/SocialMedia_CEN_09-0520.pdfJoin us for the CEN Web Seminar: Low-to-No-Cost Marketing Using Social Media and Good, Old Common Sense, featuring Colleen Wainwright '83, Principal, Communicatrix.
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The first time Colleen presented this web seminar, it was a sold-out success that the audience raved about for days. We hope you can join us!
Can you really turn garden-variety online acquaintances into a supportive network who will help you spread a message or build a career? Is there a point to blogging? Do sites like Facebook and Twitter offer the opportunity to extend your brand or are they just a colossal time-suck? Learn the ins and outs of social media, where it intersects with old-skool marketing, and how you can use them in tandem to strengthen your own personal brand.
Colleen Wainwright is a designer/speaker/consultant who started calling herself "the communicatrix" when she hit three hyphens. After writing television commercials for 10 years and acting in them for another 10, she now uses her marketing powers for good, not evil, by showing people how get their messages out to the world with minimal hassle, maximum focus and occasionally, actual joy.
Marketing Makeover Opportunity: Colleen will select two attendees who are registered by May 7th to be offered a Marketing Makeover; from Colleen "I would like to use the online presence and current marketing materials of one or two participants to illustrate some of the principles we're discussing. I promise to be nice, and whoever winds up playing guinea pig should get a little added value from the workshop." If you are interested, just make sure to register for the event by May 7th, if you are chosen, Colleen will contact you. To be considered, include the URLs to your online presence outlets in your Open Mike Comment when registering. Colleen may use your case study in future presentations to help out other entrepreneurs.
Thursday, May 21, 2009
12:30PM - 1:30PM EDT
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. Starting on January 29, 2009, CEN will be producing a series of web seminars focused on current topics that will provide attendees with the tools they need to grow their business. The web seminars will continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees will be able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click Here
Join us for a CEN Web Seminar featuring Adam M. Kleinberg '92, CEO, Traction Corporation: The World Has Changed: Marketing to the Millennial Generation
There's a new consumer on the scene. She's a gamer. Content generator. Social networker. Buzz builder. And her generation is bigger than the Baby Boom. Learn how new and established brands alike are using innovative social networking strategies, emerging interactive tactics, and sound strategic thinking to own a bigger piece of this new consumer's mind-share, loyalty, and purchasing power.
Adam Kleinberg is the CEO of Traction, a creative agency with a digital core. Adam is a passionate brand strategist and has been at the forefront of interactive and social marketing since starting his first blog in 1997. At Traction, he has worked with brands like Apple, Adobe, CamelBak, Bank of America and Virgin Mobile to plan and execute marketing strategies that focus on the customer experience. He will discuss the unique traits of the "Millennial Generation" and how Traction and other successful marketers have been able to build connections with this fascinating audience.
Wednesday, April 1, 2009
12:30PM - 1:30PM EDT
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at allison.shirley@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. Starting on January 29, 2009, CEN will be producing a series of web seminars focused on current topics that will provide attendees with the tools they need to grow their business. The web seminars will continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees will be able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click Here
More information on this topic can be found on Adam's blog: www.blogtraction.blogspot.com
CEN Webinars Presents; Recession Startups – Advice for Entrepreneurs Who Are Launching A Startup In A Recession - featuring John Nesheim, MBA '67, of The Nesheim Group and CU Johnson School Faculty.
Were you ready to launch a startup but then the credit crisis happened? You are not alone. John Nesheim, a veteran of Silicon Valley and a bestselling author of High Tech Start Up and The Power of Unfair Advantage, will show you that it is possible to create a thriving startup during a recession - it just requires a different approach.
During this presentation you will learn all you need to know about beginning a startup during this challenging economy, including:
Special Offer: All web seminar attendees will receive a complimentary copy of Quick Up. A $25 value, Quick Up allows you to quickly forecast and value the financial statements of your company.
Thursday, March 5, 2009
12:30PM - 1:30PM EST
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at allison.shirley@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. Starting on January 29, 2009, CEN will be producing a series of web seminars focused on current topics that will provide attendees with the tools they need to grow their business. The web seminars will continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees will be able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click Here
Join us for one of the first web seminars sponsored by CEN: Recession Startups – Advice for Entrepreneurs Who Are Launching A Startup In A Recession - Web Seminar, featuring John Nesheim, MBA '67, of The Nesheim Group and CU Johnson School Faculty.
Were you ready to launch a startup but then the credit crisis happened? You are not alone. John Nesheim, a veteran of Silicon Valley and a bestselling author of High Tech Start Up and The Power of Unfair Advantage, will show you that it is possible to create a thriving startup during a recession - it just requires a different approach.
During this presentation you will learn all you need to know about beginning a startup during this challenging economy, including:
Special Offer: All web seminar attendees will receive a complimentary copy of Quick Up. A $25 value, Quick Up allows you to quickly forecast and value the financial statements of your company.
Wednesday, February 11, 2009
12:30PM - 1:30PM PST
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. Starting on January 29, 2009, CEN will be producing a series of web seminars focused on current topics that will provide attendees with the tools they need to grow their business. The web seminars will continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. We will hold a virtual Open Mike session immediately following the program so that alumni can deliver a 30-second elevator pitch to the entire group either via the online chat function or live. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees will be able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click Here
Join us for one of the first web seminars sponsored by CEN: Low-to-No-Cost Marketing Using Social Media and Good, Old Common Sense, featuring Colleen Wainwright '83, Principal, Communicatrix.
Can you really turn garden-variety online acquaintances into a supportive network who will help you spread a message or build a career? Is there a point to blogging? Do sites like Facebook and Twitter offer the opportunity to extend your brand or are they just a colossal time-suck? Learn the ins and outs of social media, where it intersects with old-skool marketing, and how you can use them in tandem to strengthen your own personal brand.
Colleen Wainwright is a designer/speaker/consultant who started calling herself "the communicatrix" when she hit three hyphens. After writing television commercials for 10 years and acting in them for another 10, she now uses her marketing powers for good, not evil, by showing people how get their messages out to the world with minimal hassle, maximum focus and occasionally, actual joy.
Marketing Makeover Opportunity: Colleen will select two attendees who are registered by January 16th to be offered a Marketing Makeover; from Colleen "I would like to use the online presence and current marketing materials of one or two participants to illustrate some of the principles we're discussing. I promise to be nice, and whoever winds up playing guinea pig should get a little added value from the workshop." If you are interested, just make sure to register for the event by January 16th, if you are chosen, Colleen will contact you. To be considered, include the URLs to your online presence outlets in your Open Mike Comment when registering.
Monday, February 2, 2009
12:30PM - 1:30PM PST
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. Starting on January 29, 2009, CEN will be producing a series of web seminars focused on current topics that will provide attendees with the tools they need to grow their business. The web seminars will continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. We will hold a virtual Open Mike session immediately following the program so that alumni can deliver a 30-second elevator pitch to the entire group either via the online chat function or live. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees will be able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click Here
Join us as we kick-off the CEN Web Seminar Series with our first web seminar featuring Adam M. Kleinberg '92, CEO, Traction Corporation: The World Has Changed: Marketing to the Millennial Generation
There's a new consumer on the scene. She's a gamer. Content generator. Social networker. Buzz builder. And her generation is bigger than the Baby Boom. Learn how new and established brands alike are using innovative social networking strategies, emerging interactive tactics, and sound strategic thinking to own a bigger piece of this new consumer's mind-share, loyalty, and purchasing power.
Adam Kleinberg is the CEO of Traction, a creative agency with a digital core. Adam is a passionate brand strategist and has been at the forefront of interactive and social marketing since starting his first blog in 1997. At Traction, he has worked with brands like Apple, Adobe, CamelBak, Bank of America and Virgin Mobile to plan and execute marketing strategies that focus on the customer experience. He will discuss the unique traits of the "Millennial Generation" and how Traction and other successful marketers have been able to build connections with this fascinating audience.
Thursday, January 29, 2009
12:30PM - 1:30PM PST
This is an online event. To participate in the web seminar you will need internet and a phone. Log-in and dial-in information will be sent a day before the event. If you have any questions, contact Allison Shirley at acs275@cornell.edu or 607-254-7176.
Cost: $20 per person; if you are not completely satisfied with the presentation, you will be fully refunded.
About CEN Web Seminars: As our CEN programs continue to grow in popularity, we are taking the best of CEN online. Starting on January 29, 2009, CEN will be producing a series of web seminars focused on current topics that will provide attendees with the tools they need to grow their business. The web seminars will continue to feature the top speakers in their field. The goal is for the web seminars to be as interactive as possible. We will hold a virtual Open Mike session immediately following the program so that alumni can deliver a 30-second elevator pitch to the entire group either via the online chat function or live. Throughout the presentation, the audience can ask the speaker questions and there will be an official Q&A session at the end of the presentation. Some presentations will also include instant audience polling. As with all CEN programs, attendees will be able to post Open Mike Comments online before the event. To get a flavor for the types of web seminars CEN is sponsoring, visit the CEN website.
Attendees: Click here
