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CEN Northern California in partnership Cornell Silicon Valley and The Cornell Law School presents: "Climate Change and Global Warming: The Evolving Legal Framework" featuring Kevin Haroff ‘77, MBA ‘81, JD ‘81, Partner, Sonnenschein Nath & Rosenthal LLP.

Tuesday April 29th, 2008
6:00 PM Reception
7:00 PM Presentation
CEN Seattle in partnership with the Cornell Western Regional Office, the Cornell Club of Western Washington and the College of Human Ecology present:
Doing Well By Doing Good Part II "Green Begets Green"
On Wednesday April 23rd we’ll continue our Doing well by Doing Good series with three alumni who offer perspectives on sustainability and welcome special guest, interim Dean of the College of Human Ecology, Alan Mathios.
Dean Koyanagi '90, Sustainability Coordinator, Cornell University. If you’re wondering what’s going on @Cornell, we’ll have answers. Dean will present a growing list of strategies and tactics that will preserve the Ithaca campus for generations to come as part of Sustainability at Cornell
Rob Erlichman ’87, President & Founder, Sunlight Electric will offer examples of how sustainably minded businesses are making rational business decisions to switch to solar energy. What’s new in 2008? As green becomes part of a company’s brand, decisions normally centered in accounting are now including marketing, find out how “discontinuity opportunities” change things.
Brad Marten ’75, Managing Partner, Marten Law Group will provide a brief overview of federal and state climate change laws, and discuss how they will impact business in Washington state over the next few years. Seattle, King County and Washington are in the forefront of the evolving regulatory system to track and reduce greenhouse gas emissions. His firm advises corporate and governmental clients on regulatory and liability issues, including the clean tech and green building sectors.
Wednesday April 23rd, 2008
6:00 PM – 9:00 PM
6:00 PM Reception/Cash Bar/Networking
7:00 PM Opening Remarks by interim Dean of the College of Human Ecology, Alan Mathios
7:10 PM Presentation/Q&A/OpenMike
Cost: $30 includes reception & presentation
Location: Hotel Monaco Seattle 1101 4th Avenue, Seattle, Washington 98101, Phone 206-621-1770. Parking is available on site for $16.
"The fastest growing market opportunity in America: Hispanics” featuring Tom Kadala ’80, president of ResearchPAYS, Inc. and Roberto Ramos '94, president of The Vox Collective
You’ve all heard the staggering statistic that by 2050, 25% of the US population will be of Hispanic descent, for a total of 100 million people. Newsflash: those stats are probably wrong. The Pew Hispanic Center in Washington, DC recently unveiled updated predictions and found that closer to 30% of the population is of Hispanic descent, for a total of 128 million. The implications around purchasing power (aka opportunity for businesses) are significant.
The tricky part is how to effectively market to this group. English or español? Same product offerings or tailored? Same media? What are the cultural hot buttons and sensitivities? How are first-, second- and third generation-Americans different? What messages resonate? Do larger companies have it figured out?
At our breakfast on April 23rd, we’ll hear from two alumni who answer these questions every day for clients including American Express, Macy’s, Verizon Wireless, and others.
About Our Speakers

Tom Kadala ’80 is the President of ResearchPAYS, Inc., a strategic business consulting firm dedicated to the development and expansion of Hispanic consumer markets. Tom has over 20 years marketing and consulting experience and is nationally recognized innovator and leader in the design and implementation of interactive marketing programs that are currently used by Fortune 500 companies, including American Express.
A frequent speaker and writer on Hispanic market research issues, Mr. Kadala’s authored two Harvard Business School case studies, which required extensive field research in Latin America. Recently he has been commissioned to write two articles for the Harvard Business Review on the 'Hispanic Consumer'. His current marketing efforts also include a nationally syndicated bi-monthly opinion-editorial column addressing the many nuances of the Hispanic consumer/employee. Fluent in Spanish and Italian, Tom has a B.S. (CEE) from Cornell University and an MBA from the Harvard Business School.
Roberto Ramos '94, President and CEO, and Co-Founder of The Vox Collective, spearheads the company’s strategy, new business development and client services initiatives. An avid follower of cultural movements, he works on helping his client brands own what he calls “branded movements,” or powerful consumer relationships based on values, culture and lifestyle.
Roberto’s current and past client work includes: Verizon Wireless, Macy’s, Fifth Third Bank, General Motors, Discovery Networks, Coca Cola, MTV Español, Kohl’s, the Partnership for a Drug Free America, Procter & Gamble, Remy Martin, and UNICEF among others. As part of his functions at communications conglomerates such as Grey Worldwide and Young and Rubicam, Roberto has also provided integrated marketing counsel to leading international companies including IBM, Phillip Morris, Merrill Lynch, AOL Latin America, Venezuela’s Cisneros Group of Companies, Intel, United Distillers and Procter and Gamble. Roberto has also worked at the Council on Foreign Relations (CFR) and the Council of the Americas.
Roberto is a frequent speaker at industry conferences and has been quoted in media outlets such as the New York Times, Financial Times, Hispanic Business, CBS and NBC. Roberto was born in Cuba and is fluent in Spanish, Italian, French and Portuguese. He holds a Bachelors of Arts from Cornell University.
Wednesday, April 23, 7:30 - 9:00 AM
7:30 – 8:00 - Early arrival networking; doors open at 7:15
8:00 – 8:10 - Introduction of attendees
8:10 – 8:55 – Presentation and discussion
9:00 – Hard Stop, stay to network as your schedule allows
Cost: $20 Includes Breakfast, Networking, and Speaker Presentation
Location:
The Cornell Club of New York
6 East 44th Street (bt. 5th and Madison) ~ 212.986.0300
Parking Information: Central Parking located at 100 W 44th Street, 6th and Broadway for a charge of $22.00 with Cornell Club Validation or Valet Parking for a fee of $40 for 24hrs.
This event produced in partnership with the Cornell Metro New York Regional Office and Cornell Mosaic
Wednesday, April 23, 2008 ~ 7:30 – 9:00 AM
Doing Business with China in the Chinese Century, featuring Gordon G. Chang, ’73
China, according to Alan Greenspan, is the only nation that can challenge the US for world economic leadership 25 years from now. Yet almost everyone thinks this is already China’s Century. But is it also the century for business in China?
In his March article in Commentary, our April 22 CEN speaker writes that “by each of the criteria that Greenspan himself considers crucial to economic success—property rights, representative governance, and the rule of law, to name the most important—China scores poorly or worse. Thus, the question raised inadvertently by Greenspan’s book (The Age of Turbulence) is whether China’s effort to overtake the dominant position of the United States in the world economy can continue to coexist with the country’s overall political framework. So far, China’s performance alone would seem to vindicate Greenspan’s prediction.”
So the country with the most opportunities in history is, at the same time, the one with the biggest risks. At our event on April 22nd, one of the most respected authorities on the Asian business climate will talk to us about what’s happening in China today and how it will likely affect us – and the rest of the world – tomorrow.
About Our Speaker

Gordon G. Chang ’73, lived and worked in China and Hong Kong for almost two decades as an attorney. His writings on China and North Korea have appeared in The New York Times, The Wall Street Journal, the Far Eastern Economic Review, the International Herald Tribune, Commentary, The Weekly Standard, and the South China Morning Post.
He has spoken at Columbia, Cornell, Princeton, Yale, The Brookings Institution, The Heritage Foundation, the Cato Institute, RAND, the American Enterprise Institute, and the Council on Foreign Relations. He has given briefings at the National Intelligence Council, the Central Intelligence Agency, the State Department, and the Pentagon. He has also spoken before industry and investor groups including Bloomberg, Sanford Bernstein, and Credit Lyonnais Securities Asia. Chang has appeared before the U.S.-China Economic and Security Review Commission and has delivered to the Commission a report on the future of China’s economy.
TV appearances include CNN, Fox News Channel, CNBC, MSNBC, the BBC, Bloomberg Television and The Daily Show with Jon Stewart. He’s also the author of Nuclear Showdown: North Korea Takes On the World and The Coming Collapse of China. He now blogs at Commentary magazine's site, www.contentions.org .
Chang earned his undergraduate degree from the College of Arts & Sciences in 1973 and his JD from Cornell Law in 1976. He wrote for the Cornell Daily Sun as a student and served two terms as a Cornell Trustee.
Tuesday, April 22, 2008 ~ 6:30 PM – 9:30 PM
6:30 PM Hors d'oeuvre Reception/Cash Bar/Networking
7:30 PM Speaker/Q&A/Open Mike
8:30 PM Dessert/Coffee/Networking
Cost: $35 Includes Food, Networking, and Speaker Presentation
Location: The Cornell Club of New York ~ 6 East 44th Street ~ 212.986.0300
Parking Information: Central Parking located at 100 W 44th Street, 6th and Broadway for a charge of $22.00 with Cornell Club Validation or Valet Parking for a fee of $40 for 24hrs.
Event Contact: Steve Meza~ 607.254.8713~ SGM56@cornell.edu
This event produced in partnership with the Cornell Metro Regional Office
"Doing Well and Doing Good" featuring Tiffany Norwood ’89, Co-founder and EVP of Commercial Operations of Next Generation Broadband; Tim Lim ‘06, Regional Director for Grossman Marketing Group; and Peter Gold ‘67, attorney and founder of First Book
What can you expect from this event?
About our Panelists
Tiffany Norwood ’89 manages all commercial activities for Next Generation Broadband, which provides software solutions to large cable companies including Cox Communications. Prior to NGB, she was the Director of European Operations at Road Runner. Before Road Runner, she was in charge of International Business Development for WorldSpace, a satellite radio company that launched XM Radio. Tiffany was one of the original employees of WorldSpace and closed global deals with CNN International and Bloomberg. Tiffany also worked in investment banking at Morgan Stanley, Goldman Sachs and Citicorp. She earned an MBA from Harvard University and a bachelor's in Economics with a concentration in statistics and electrical engineering from Cornell University.
Tim Lim ’06 is the Regional Director of the D.C. office of Grossman Marketing Group, a full-service provider of integrated marketing solutions that has been recognized for its innovation and forward-looking approach to environmentally-friendly marketing solutions. Previously, Lim served as Campaign Manager for a successful candidate for State Representative in Methuen, MA, and as Chris Gabrieli's aide during his gubernatorial campaign in Massachusetts. He also served as National Membership Director of the College Democrats of America and worked on Howard Dean's presidential campaign in New Hampshire in 2003-04. Lim graduated from Cornell University with a degree in Industrial and Labor Relations. At Cornell, he served as President of the Student Assembly.
Peter Gold ’67, is the President of The Gold Group, a legal services and merchant banking firm that represents U.S. and European investment banks and hedge funds. Previously he co-founded Winthrop, Stimson, Putnam & Roberts’ Washington, DC office and managed its Legislative and Regulatory Department. Prior to that, Peter was the Legislative Director to Senator Gary Hart. He is a graduate of Cornell University (A.B.), The London School of Economics (M.Sc.), and New York University School of Law (J.D.). He was Editor-in-Chief of the New York University Review of Law and Social Change.
Mr. Gold co-founded and is Chairman of First Book, the nation’s largest privately funded literacy organization focused on providing disadvantaged children with their first new books. To date, First Book has distributed over 57 million books to children in need. He is also a board member and Executive Committee member of Share Our Strength, an international hunger relief organization.
Thursday, April 17th, 6:30 PM – 9:30 PM
6:30 PM Hors d'oeuvre Reception/Cash Bar/Networking
7:30 PM Speaker/Q&A/Open Mike
8:30 PM Dessert/Coffee/Networking
Location: McDermott, Will & Emery LLP, 600 13th Street, N.W., Washington, DC, 20005-3096
Cost: $35 per person (includes Hors d'oeuvre Reception, networking, presentation, dessert and coffee/tea)
Parking Information: Parking is available in the building. The PMI garage entrance is located on G Street.
Metro Information: We are located directly across from the “Metro Center" metro stop. Please follow the signs to the 13th Street exit. An Ann Taylor store is located just a few feet to the right of our entrance; the M&S Grill is located to the left. The following lines service the Metro Center station - Red, Blue and Orange. Visit the Washington Metropolitan Area Transit Authority website at http://www.wmata.com to view maps and detailed directions to the office.
Office Reception: Upon arrival at McDermott, please proceed to the 12th Floor reception area.
Special thanks to the law firm of McDermott, Will & Emery for hosting this event!
Social Networking: "Maximizing the Spread of Influence through a Social Network and how it can affect your life" - featuring Cornell Department Chair for Computing and Information Science Eva Tardos and Cornell University Professor Jon Kleinberg ‘93
By now everyone knows what social networking is. However, do you know how they really work? If we can try to convince a subset of individuals to adopt a new product or innovation, and the goal is to trigger a large cascade of further adoptions, which set of individuals within the social network do we target and why? Social network analysis is a fascinating area of technology. When implemented or adopted correctly they can have far reaching results on industries (ie. music), human interaction (myspace, facebook) and politics, to name a few.
On April 17, CSV is hosting one of the most sought after professors in the world who has answers to these questions and will pose several others for us to ponder. Professor Kleinberg is quickly becoming the Carl Sagan of Social Networking both on and off Cornell’s campus. Department Chair, Eva Tardos and Professor Jon Kleinberg will share how these social networks get started, patterns and trends that operate within a given social network and how ideas/services/products can either die out quickly or make significant inroads into the population.
About Our Speakers:

Éva Tardos received her Dipl.Math. in 1981, and her Ph.D. 1984, from Eötvös University, Budapest, Hungary. She is a Jacob Gould Schurman Professor of Computer Science , and the Chair of the Department of Computer Science at Cornell University.
Professor Tardos teaches courses on algorithms, algorithmic game theory, and other theoretical aspects of computer science. Algorithmic game theory is an emerging new area of designing systems and algorithms for selfish users..
She has been elected to the National Academy of Engineering and the American Academy of Arts and Sciences, and is the recipient of Packard, Sloan Foundation, and Guggenheim fellowship, an ACM Fellow, INFORMS fellow; and has received the Fulkerson Prize, and the Dantzig prize.

Jon Kleinberg '93 received his AB from Cornell in 1993 and his PhD from MIT in 1996. He spent a year as a Visiting Scientist at the IBM Almaden Research Center and has since been a Professor in the Department of Computer Science.
Professor Kleinberg teaches courses on theoretical aspects of computer science, and on the emerging inter-disciplinary role of networks at the interface of computing and information science, economics, and sociology. (Don’t let that description scare you; Jon is one of those briliiant scientists who easily brings technology down to a layman’s level. In fact, students from all colleges take his courses).
He has been elected to the National Academy of Engineering and the American Academy of Arts and Sciences, and is the recipient of MacArthur, Packard, and Sloan Foundation Fellowships, the Nevanlinna Prize from the International Mathematical Union, and the National Academy of Sciences Award for Initiatives in Research.
Register early! This event sold out in less than 24 hours in New York City!
Thursday, April 17, 2008
6:00 PM – 9:00 PM
6:00 PM Reception
7:30 PM Presentation
Cost: $20
Location: ADVANCE REGISTRATION IS REQUIRED Yahoo Corporation Headquarters, Building C, 701 First Ave., Sunnyvale, CA 95089
This event is being produced in partnership with the Cornell Computing and Information Science Department
Into the Breach; Why Corporations Fail to Protect Sensitive Information - And What Can Be Done About It; featuring Michael Santarcangelo, '96
Join Michael and venture Into the Breach to learn the real nature of the breach epidemic. He will show that breach is a symptom and demonstrate that the real problem is a human one. “People have been unintentionally and systematically disconnected from the consequences of their actions for so long, they are no longer held accountable or take responsibility,” explains Michael. “The real key to protecting information is to engage them in the process and support them with the right tools.”
Michael will present;
- The 3-part strategy that gets real results in any program
- The secrets to changing the way people protect information
- How to knock-down the three barriers to effective risk management
- How to outsource successfully and reduce the cost of ongoing compliance
About Michael Santarcangelo '96
Michael Santarcangelo is a human catalyst*. An expert who speaks on information protection – including compliance, privacy and awareness – Michael energizes and inspires his audiences to change the way they protect information.
Michael is known for delivering simple and effective strategies that get results. He connects with audiences in a way that makes security relevant, easy to understand and achievable! With wit and clarity, he freely shares unique insights, innovative approaches and effective solutions that are informed by both experience and research.
Tuesday, April 15, 2008
6:00 PM – 9:00 PM
6:00 pm Reception
7:00 pm Presentation
Cost: $30 advance registration is required, includes reception
Location:
Wilson Sonsini Goodrich & Rosati
950 Page Mill Road, Terrace 2D
Palo Alto, CA 94304
(650) 461-6203
This CEN event is part of the Third Annual Entrepreneurship@Cornell Celebration.
TO REGISTER FOR THIS EVENT, PLEASE VISIT : http://entrepreneurship.cornell.edu/events/celebration08/ AND CLICK "REGISTER ONLINE". You'll be taken to a registration page for all the Celebration events.
The CEN event will be:
"The Convergence of Life Science and Lifestyle: Where are the opportunities?" featuring William B. Rosenzweig '81, Managing Director, PHYSIC Ventures.
What does it mean to be healthy? Your answer depends on whether you’re an individual, an insurance company, or a physician balancing what’s best for patients with ever-rising costs. Trends such as the aging population, the staggering increases in chronic diseases, and the omnipresence of health and medical information available over the Internet are all working together to create a new role for consumers as patients - and a powerful investing opportunity.
Will Rosenzweig is the Managing Director of Physic Ventures, a San Francisco-based VC that provides capital and support to entrepreneurs who build science-based, consumer-directed health, wellness and sustainable living companies. Physic Ventures, a $125MM venture fund, “invests in keeping people healthy.”
At this event you’ll learn how Will has developed a new venture investment sector and how he has launched several new science-based consumer product ventures, including Lightfull Satiety Smoothie, which helps you feel full with less calories; Dreamerz, a drink that helps you fall asleep; Corazona’s, the first snack chip clinically proven to lower cholesterol; Natural Dentist Oral Care products, and Attune wellness bars, which contain over five times the probiotics in yogurt.
You'll learn a lot about the to-market path of wellness products, from research to concept to production to marketing. And you’ll be learning it from one of the most successful and dynamic experts in the industry. Previously, Will was co-founder and CEO of The Republic of Tea; SVP of Odwalla; VP of Nakamichi; Partner and CEO of Hambrecht Vineyards and Wineries, and Chairman of Winetasting.com. As an investor and board member, he has also played a role in creating, developing and financing over a dozen companies including World of Good, Revolution Foods, Papilla, Stonyfield Farms, Leapfrog, Pharmaca and Efficas.
Friday, April 11, 2008
6:00PM – 9:00 PM
6:00 PM Hors d'oeuvre Reception/Cash Bar/Networking
7:00 PM Speaker/Q&A/Open Mike
8:00 PM Dessert/Coffee/Networking
Cost: $30 per person (includes Hors d'oeuvre Reception, Dessert, Coffee/Tea)
Location: Statler Hotel Ampitheatre
Event Contact: Jennifer Cunningham, 607.254.7174 or JBL29@cornell.edu
Targeting the Baby Boomers: They Spend, They're Online and They're More Than a Demographic featuring Robin Wolaner '75, Founder & CEO of TeeBeeDee, Inc.
They're the largest consumer audience out there - 78 million of them, 3 times the number of teens - and they've got a LOT of disposable income. At this event, you'll learn why it's important for your business to pay special attention to this brand-loyal group, why selling to boomers is fraught with peril (do NOT call them seniors!), and why everyone who thinks they know about boomers - is wrong.
We ran this event in California to rave, rave reviews. Our speaker’s company is TeeBeeDee, a social site for people “of a certain age,” as the New York Times column that featured Robin and the company, called them. The company was also recently featured in BusinessWeek.

About Our Speaker
Robin started Parenting Magazine more than 20 years ago (before she had kids). She then helped launch Vibe Magazine, ran Sunset Publishing (no one else could believe that a feisty, apartment-dwelling woman would end up running such a whitebread operation, and she got fired from that job), spent five years as an executive at CNET (we say it that way because no one really knows what her job was), and wrote a book called Naked in the Boardroom: A CEO Bares Her Secrets So You Can Transform Your Career (Simon & Schuster, 2005).
Suffice it to say that Robin had a few professional notches on her belt, and felt that she really culminated her life by having two amazing children. She was all set up to be their mother, mostly. Then she turned 50, fell in love, published her first book, had breast cancer (it turned out not to be life-threatening), and started TeeBeeDee.
Thursday, April 3, 2008
6:30 PM – 9:30 PM
6:30 PM Hors d'oeuvre Reception/Cash Bar/Networking
7:30 PM Speaker/Q&A/Open Mike
8:30 PM Dessert/Coffee/Networking
Cost: $35 Includes Food, Networking, and Speaker Presentation
Guest Policy: Alumni may bring up to two non-alumni guests to this event
Location: The Cornell Club of New York ~ 6 East 44th Street ~ 212.986.0300
Parking Information: Central Parking located at 100 W 44th Street, 6th and Broadway for a charge of $22.00 with Cornell Club Validation or Valet Parking for a fee of $40 for 24hrs.
Event Contact: Steve Meza~ 607.254.8713~ SGM56@cornell.edu
This event produced in partnership with the Cornell Metro Regional Office
“The Power of Mentorships” featuring Bill Perez ’69, the President and CEO of Wrigley

Ask any great leader what made them successful and they’ll inevitably start by giving you a list of the people in their lives who guided them. People believed in them. People who gave them important breaks. Our speaker, Bill Perez ’69 is no exception.
Bill Perez ‘69 is President and Chief Executive Officer for the Wm. Wrigley Jr. Company; the first person in this position who’s not a Wrigley family member. Before joining the company, Perez served as President and Chief Executive Officer of Nike, Inc. Previously, Perez spent 34 years with SC Johnson, including eight years as President and Chief Executive Officer of the multi-billion dollar privately held global consumer products company.
Perez serves on the Board of Directors for The Grocery Manufacturers Association, Cornell University Council, Johnson & Johnson, Hispanic Scholarship Fund, and Boys and Girls Club of Chicago. He received his Bachelor of Arts degree in government from Cornell University and a graduate degree from the American Graduate School of International Management.
At this event, Bill will talk to us about:
Wednesday, April 2, 2008, 6:00 PM – 9:00 PM
6:00 PM Hors d'oeuvre Reception/Cash Bar/Networking
7:00 PM Speaker/Q&A/Open Mike
8:00 PM Dessert/Coffee/Networking
Cost: $30 Includes Hors D’oeuvres, Networking, and Speaker Presentation
Location: Wrigley’s Global Innovation Center ~ 1132 West Blackhawk, Lincoln Park neighborhood (Goose Island).
Directions: The building is at Blackhawk and North Branch Streets, which ends at the driveway to the building. If you're driving, go via Division Street between Elston and Halsted. Parking is free. If you're taking a cab, please print out directions for the driver. You can take the #132 bus to the event, but will have to take a cab to return as the line stops running at 6:30.
Event Contacts: Jennifer Cunningham ’92, 607.254.7174, JBL29@cornell.edu or Elizabeth Shingleton ’00, 312.236.7850, EAS16@cornell.edu
This event produced in partnership with the Cornell Midwest Regional Office. A big thank you to Wrigley for providing us with this incredible event space!
in partnership with Cornell Silicon Valley (CSV) present: Start-up Leaders Private Dinner, facilitated by John Nesheim, MBA '67, CU Johnson School Faculty, Author; "The Power of Unfair Advantage"

April Topic: Venture Capital is slowing down, what will attract resources?
This gathering of leaders of new enterprises is in a private setting exclusively for founders, CEOs and other leaders of startups. It is in response to those seeking a private venue to discretely discuss and learn from each other's experiences. First-timers and veterans are invited.
The dinner discussion will be facilitated by John Nesheim, MBA '67, of The Nesheim Group, a veteran of Silicon Valley and author of the best seller High Tech Start Up.
The subject for this meeting is "With the Valley slowing down and VCs getting worried, what will it take, to get your next round of financing?"
Topics expected to be opened for discussion include recruiting tricks, facility rental deals, VC negotiations, sales traction, strategic partner deals, hard to manage employees, managing burn rate, even perhaps danger of missing payroll. Or, whatever else is on your mind.
Learn from the best: Other Cornell startup CEOs and leaders.
Limited seating, sign up now.
Tuesday, April 1, 2008
6:00 PM – 9:00 PM
6:00 pm Networking
7:00 pm Dinner with discussion
9:00 pm Departure
Location: This event will take place on Sand Hill Road. Directions will be emailed to attendees a few days prior to the event.
Cost: $30 includes dinner
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CEN LA in partnership with the CCLA presents “Doing Well by Doing Good” Featuring:
Tamar Dolgen '93, Marketing Director, Warner Home Video
Rachel Doyle '05, President of GlamourGals
Tara Roth McConaghy '94, Social Strategy Consultant
Moderated by Ranlyn Tilley Hill, J.D. President, Benevolent Vision
What can you expect from the “Doing Well by Doing Good LA Event?”
· An intimate evening with 40 of your fellow alumni
· An increased understanding of the breadth and power of the nonprofit and social sectors
· An opportunity to hear first hand from fellow alumni who have successfully navigated the sector and made an impact on our world through socially conscious projects or nonprofit ventures
· Inspiration and Motivation!
Monday March 31st
6PM reception & introduction of attendees
7PM presentation
Cost: $30 includes reception, ample parking available, limited to 40 attendees. Tara’s home holds 40, thus our priority is to include alumni first, guests may join the wait list with an email to mpr13@cornell.edu. If we have any alumni that would be interested in catering the event, please email shm4@cornell.edu
Location: the Larchmont Village home of Tara Roth McConaghy '94, location provided to registered guests by 3/27/08
About Tamar Dolgen '93, Marketing Director, Warner Home Video
Tamar Dolgen is a Marketing Director at Warner Home Video. She is currently working on two cause marketing projects for the documentary DVDs 11th Hour and Darfur Now. The strategy is to offer a low price to make the DVD accessible to the mass market in order to educate them on social issues, donate a percentage of profits to charity and use eco-friendly packaging. Tamar has BA in Government from Cornell and a Master's degree in international relations and international business from The Fletcher School at Tufts University.
About Rachel Doyle '05 President of GlamourGals
Rachel Doyle is the founder and current president of GlamourGals. With almost a decade of management experience, Rachel has expanded GlamourGals to multiple states, creating a network of chapters with almost 1,000 volunteers. She has planned and executed GG national events and international expansion. Ms. Doyle is frequently invited to speak for the nations’ top universities, youth, and professional groups.
About Ranlyn Tilley Hill, J.D. President, Benevolent Vision
Ranlyn Tilley Hill is a graduate of the University of California Los Angeles and Loyola Law School. After completing her legal education in 1991, she represented business, employment and nonprofit clients in civil litigation for seven years.
Despite the demands of an active practice, Ms. Hill found personal satisfaction through pro bono and philanthropic service. In 1992, she founded This Little Light in support of Childrens Hospital Los Angeles. In addition to This Little Light, Ms. Hill served on the founding board of ARIA! in support of the L.A. Opera, and the Gift Acceptance Committee at Childrens Hospital Los Angeles where she was responsible for drafting the Hospital's Gift Acceptance Guidelines.
In 1998, Ms. Hill founded Benevolent Vision, a firm committed to empowering its clients to further their missions by providing counsel, consulting and strategic planning for nonprofit organizations, individual donors, and corporate and private foundations. Through the provision of these services, Ms. Hill and her staff enable their clients to better serve their beneficiaries and turn their visions into realities.
Ms. Hill continues to serve on the Gift Acceptance Committee at Childrens Hospital Los Angeles and is active in Circle of Light, an extension of This Little Light. She also lectures frequently on a variety of subjects affecting the nonprofit community and serves as private counsel to nonprofit executives and board members on leadership issues. Ms. Hill has been nominated for "Founder of the Year" by the Association of Fundraising Professionals and for the Los Angeles Business Journal's "Women Who Make A Difference 2002" award.
Tara received a bachelor’s degree in English at Cornell University. She completed her master’s degree in business administration at Oxford University’s Said School where she was awarded a Skoll scholarship for her contributions to the field of social entrepreneurship.
CEN NY: Building a Software Company and the Lessons Learned, featuring Amy Motschwiller ‘80 & Maggie Tolkin ‘80, Founders of StudentBackUp.com
Lemons: A few years ago our speaker’s son experienced a power outage and lost all his work from his first semester at college.
Lemonade: The disaster sparked an idea, which evolved into a product, which grew into a thriving software business called Student Backup. Student Backup has been sold through Walmart.com and is on its way to the shelves in Kmart, Bed Bath & Beyond, Barnes&Noble.com, and several other retailers. For $49/year, it provides students with a secure, fast and affordable online system for the daily, automated and unattended offsite backup of their critical data files. The software is impressive, but the entrepreneurial business story behind it is even more so. At breakfast on March 27th, you’ll get to hear all about it.
Co-founders Amy Motschwiller ‘80 and Maggie Tolkin ‘80, will share their stories about:

About our Speakers
Maggie Tolkin brings over 10 years of product marketing experience, having worked for Carnation Company, American Home Products and Nabisco. Maggie earned an undergraduate degree from the Hotel School at Cornell University and an MBA from New York University Stern School of Business. She has been an alumni interviewer for Cornell University for the past 7 years providing her great exposure to high school students entering colleges. Maggie also sits on the board of Cornell University’s Long Island Alumni Club, as well as the Parent Advisory Board of Duke University in North Carolina. Maggie resides with her husband and three children on Long Island. Her three sons attend Duke University, a senior, sophomore, and freshman.
Amy Motschwiller has over 10 years of sales and marketing experience with Control Data Corporation and Xerox. She holds an undergraduate degree from the School of Human Ecology at Cornell University and an MBA from New York University Stern School of Business. She has been an alumni interviewer for Cornell University for over twenty years, providing her great exposure to high school students entering college. Amy co-chaired the fund-raising efforts of Island Harvest, a food rescue program, is past-president of the Joint Council PTA, serves on the Parent Advisory council for Harvard University, and is a member of the Cornell University College of Human Ecology Alumni Board. Amy resides with her husband and three children on Long Island. Her son is a junior at Harvard and her daughter is a Cornell freshman.
This event is produced in partnership with the Cornell Metro New York Regional Office
The employer-centered model of work, where employees spend 5 days a week working 9-5 in exchange for a paycheck, health insurance, retirement plans, access to government-sponsored social insurance programs, and other perks like holiday parties and team building retreats, is evolving -- and quickly.
In fact, about 30% of workers are in "alternative" arrangements as independent contractors, temps, part-timers, contract workers, and the self-employed. So what does this mean to you when you’re hiring people, designing your organizational charts, planning new projects, taking your business to the next level, or pondering a job/lifestyle change?
Sara Horowitz, founder of Working Today – Freelancers Union, an organization with 65,000 members, is the person who will tell you.
At this event, you’ll hear:
• An overview of the freelance/independent contractor landscape and how we got there
• How a union for freelancers has grown to more than 65,000 members nationwide
• What this new type of workforce means to the American economy and to your business (hint: it has a huge impact)

About Our Speaker
Sara Horowitz ‘ 84 founded Working Today - Freelancers Union in 1995 to represent the needs and concerns of the growing independent workforce. In recognition of her efforts to create a self-sustaining organization of flexible workers, Horowitz was awarded a John D. and Catherine T. MacArthur Foundation "Genius Award" Fellowship in 1999. Before founding Freelancers Union, Horowitz worked as a labor attorney, a union organizer, and a public defender in New York City. A lifelong resident of Brooklyn, she holds degrees from Cornell University's School of Industrial and Labor Relations, SUNY Buffalo Law School, and Harvard's John F. Kennedy School of Government.
Freelancers Union seeks to update the nation's social safety net, developing systems so that all working people can access affordable benefits, regardless of their job arrangements. As executive director, Horowitz takes an entrepreneurial approach, pursuing creative, market-based solutions to pressing social problems. In 1996, the Stern Family Fund named her a Public Interest Pioneer, and she was also an Echoing Green fellow for four years. In 2002, Horowitz was named as one of Esquire magazine's Fifty Best & Brightest.
Sara’s articles on the new flexible workforce have been published in USA Today, The New Democrat and Industrial Relations Research Association Year 2000 Volume. Working Today, which is supported by grants from groups such as the Ford and Rockefeller Foundations, has been featured throughout the popular and business press, including The New York Times, The Wall Street Journal, The Economist, Wired and Fast Company; as well as on NewsHour with Jim Lehrer, NOW with David Brancaccio and National Pubic Radio’s All Things Considered.
Tuesday, March 25, 6:30 PM – 9:30 PM
6:30 PM Hors d'oeuvre Reception/Cash Bar/Networking
7:30 PM Speaker/ Presentation / Q&A / Open Mike
8:30 PM Dessert/Coffee/Networking
Cost: $35 per person includes Hors d'oeuvres, Dessert, Coffee/Tea
Location: The Cornell Club of New York ~ 6 East 44th Street ~ New York, NY 10017
Parking Information: Central Parking located at 100 W 44th Street, 6th and Broadway for a charge of $22.00 with Cornell Club Validation or Valet Parking for a fee of $40 for 24hrs.
Event Contact: Steve Meza ~ 607.254.8713 ~ SGM56@cornell.edu
This event produced in partnership with the Cornell Metro New York Regional Office
CSV in partnership with the President's Council of Cornell Women (PCCW) present:
Challenges and Opportunities for Women in Entrepreneurship featuring
Myra Hart ‘62, Harvard Business School, MBA Class of 1961 Professor of Management Practice, Retired
Cornell Women in Technology and Science Luncheon Series is a forum for Cornell's women executives and leaders working in technology and science to develop further connections with each other and Cornell. At this luncheon Myra will provide an overview of her work in the area of research on women in entrepreneurship and facilitate a discussion on your own areas of interest.
Tuesday, March 18th, 2008
12:00 PM – 1:30 PM
11:45AM - 12:15PM Early arrival networking, doors open at 11:45AM
12:15PM - 12:30PM Introduction of attendees
12:30PM - 1:30PM Presentation and discussion of presentation
1:30PM Hard cut-off of presentation and discussion
Stay to network until 2:00PM if you like!
Cost: $20 Includes Lunch
Location: a location on Sand Hill Road will be emailed to registered attendees
Myra Hart's research and teaching focus on high potential entrepreneurship with an emphasis on the development of critical resources and relationships. She is a member of the Diana Group, a research team of five professors who collaborate in the investigation of the unique challenges and opportunities of female entrepreneurs. She and her colleagues have co-authored Clearing the Hurdles: Women Building High Growth Businesses, Women Business Owners and Equity Capital: The Myths Dispelled, and Gatekeepers of Venture Growth: A Diana Project Report on the Role and Participation of Women in the Venture Capital Industry, as well as numerous journal articles, reports, and two edited books. She has developed more than 60 HBS cases and teaching notes.
Hart has taught The Entrepreneurial Manager, Starting New Ventures, Women Building Business, Building Business in the Context of a Life, Social Enterprise, and Foundations of Modern Capitalism. She has created two executive education courses The Entrepreneurs' Tool Kit and Women Leading Business: Innovation and Success and two alumni programs Charting Your Course and New Path, both of which address the changing career needs of professional women. Her administrative responsibilites have included co-chairing the entrepreneurship unit, leading major case writing initiatives, and co-chairing the HBS Models of Success program. She has also served on the Harvard University Task Force on Women Faculty, Advisory Council on Shareholder Responsibillity and the Children's Health Initiative and is currently an advisory board member of the Arthur Rock Center for Entrepreneurship at Harvard Business School.
Prior to joining the faculty of Harvard Business School, Hart worked in the retail industry. In 1985, she joined Tom Stemberg as one of the four founding officers of Staples, the Office Superstore. Prior to that she was Director of Marketing for Star Market, a division of Jewel Companies.
She is director of the Center for Women's Business Research, a trustee of Cornell University, a member of the President's Council of Cornell Women. She is a director of several public and private companies including Royal Ahold, eCornell, Office Depot, and Nina McLemore, Inc. Harvard Business School has recognized Professor Hart with the Apgar Award for innovation in teaching and the Greenhill Award for faculty leadership. She has been named to the Hall of Fame by Enterprising Women, CEO (Collegiate Entrepreneurs Organization) and New England Business and Technology Association.
About Our SpeakerThis event has sold out. To join the waiting list, please send an email with your name, email, and phone number to SGM56@cornell.edu and we'll contact you if a space opens up.
Social Networking: How does it affect your life? featuring Cornell University Professor Jon Kleinberg ‘93 and principal research scientist at Yahoo! Research, Duncan Watts Ph.D '97
This is how wikipedia describes Social Networking as a business application: “Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These networks often act as a customer relationship management tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.”
If you agree with that assessment, then you need to attend this event. Our speakers are Jon Kleinberg ’93 -“The Guy” that Microsoft, Yahoo, and Google have on their speed-dial to consult with when the topic of social networking arises - and Duncan Watts, principal research scientist at Yahoo Research. They'll talk to us about all aspects of this relatively new-to-most-of-us phenomenon and how you can apply it to your business.

About Our Speakers
Jon Kleinberg received his AB from Cornell in 1993 and his PhD from MIT in 1996. He spent a year as a Visiting Scientist at the IBM Almaden Research Center and has since been a Professor in the Department of Computer Science.
Professor Kleinberg teaches courses on theoretical aspects of computer science, and on the emerging inter-disciplinary role of networks at the interface of computing and information science, economics, and sociology. (Don’t let that description scare you; Jon is one of those briliiant scientists who easily brings technology down to a layman’s level. In fact, students from all colleges take his courses).
He has been elected to the National Academy of Engineering and the American Academy of Arts and Sciences, and is the recipient of MacArthur, Packard, and Sloan Foundation Fellowships, the Nevanlinna Prize from the International Mathematical Union, and the National Academy of Sciences Award for Initiatives in Research.
Thursday, March 13, 2008
6:30 PM – 9:30 PM
6:30 PM Hors d'oeuvre Reception/Cash Bar/Networking
7:30 PM Speaker/Q&A/Open Mike
8:30 PM Dessert/Coffee/Networking
Cost: $35 Includes Food, Networking, and Speaker Presentation
Location: The Cornell Club of New York ~ 6 East 44th Street
Parking Information: Central Parking located at 100 W 44th Street, 6th and Broadway for a charge of $22.00 with Cornell Club Validation or Valet Parking for a fee of $40 for 24hrs.
Event Contact: Steve Meza~ 607.254.8713~ SGM56@cornell.edu
This event produced in partnership with the Cornell Computing and Information Science Department and the Cornell Metro Regional Office
The Cornell North Bay Chapter is pleased to announce its next speaker event and to kickoff its partnership with the Keiretsu Forum (See details of partnership below).
An experienced and broad group of panelists will discuss the A, B, C’s of Angel Investing including the current state, roles of individual investors, entrepreneurs and groups such as the Keiretsu Forum in the process.
We look forward to an informative and lively discussion from a group of panelists that include leaders of a global angel network and an alumnus who is an active angel investor and successful CEO of a semi conductor company, and two successful entrepreneurs who have recently received angel and venture funding.
Colin Wiel, Co-President Keiretsu Forum San Francisco/North Bay
Matthew C. Le Merle, Co-President Keiretsu Forum San Francisco/North Bay
Wednesday February 27, 2008
5:45 PM – 8:30 PM
5:45PM – 6:45PM Wine Reception
6:45PM Presentation/Panel Discussion/Q&A
Cost: $20 Pre-registration and payment is required to attend. Please contact Scott Henderson with any questions, northbay@cornellnorcal.com or 415-389-8316
Location:Marin Art & Garden Center, 30 Sir Francis Drake Blvd., Ross, CA
Cornell North Bay Chapter Partners with Angel Investor’s Network
The Cornell North Bay Chapter is pleased to announce a partnership with the Keiretsu Forum, the largest private equity investor network of angel investors in the North America. Keiretsu Forum members include venture capitalists, corporate/institutional investors and serial entrepreneurs. Membership is by invitation only.
Learn more about the Keiretsu Forum at: http://www.keiretsuforum.com
Our partnership allows five Cornell alumni living in the North Bay to attend each monthly meeting (two times per individual during a twelve month period) for only $25 on a first paid, first served basis. These half day gatherings feature presentations from startups hoping to receive funding from individual Keiretsu members. Interested investors then sign up to participate on a due diligence team. Attendees must be accredited investors as defined by the Securities and Exchange Commission.
Contact Scott Henderson, ’83 at northbay@cornellnorcal.com with questions.
“Marketing in the New Media World Part I - The Changing Landscape” featuring Cornell alumni Anita Harris, Owner of Harris Communications; David Cooperstein, Chief Marketing Officer of Burst Media; and Mike Troiano, CEO of matchmine.com
Used to be you could advertise your business pretty effectively if you had a nice mix of print, broadcast and maybe a few well-placed billboards. In the late 90’s you needed a website. Then you needed search engine optimization. Then Google AdWords. Then enewsletters. Then neat games or promotions on your website. Then blogs. Then podcasts. Then a MySpace page.

Anita M. Harris, President of Harris Communications
Anita Harris is the founder and president of the Harris Communications Group—a Cambridge, MA, public relations firm specializing in strategic content and outreach services for emerging and established companies in health, science and technology, worldwide.
Clients include Con Ed Communications, Encorp, The Forsyth Institute, Inspire, InVivo, CM Capital, Genzyme Biosurgery, the Harvard School of Public Health, Inforonics, MicroCHIPs, T2 Biosystems, and Wyeth, among others.
Previously, Anita was a national journalist covering health, science and technology for the MacNeil-Lehrer Report (now the NewsHour) of PBS. She has also written for Newsday, National Public Radio, Healthgate.com and MSN. The author of Broken Patterns, a nonfiction book concerned with the social impact of technological change, she is currently working on a book about her experiences as a Cornell undergraduate.
She has taught communications at Harvard, Yale and Tufts Universities; at Simmons College; and in the MBA Program at Babson College. A graduate of the Cornell University College of Arts and Sciences and the Columbia Graduate School of Journalism, she has also held fellowships at Harvard and Boston Universities and at the Center for International Communications at Tufts.
Anita has won a total of eight Publicity Club of New England and International Communicator Awards. She has served on the board of the Cornell Club of Boston and is currently a member of the President's Council of Cornell Women.
